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Microsoft Songsmith Commercial

Microsoft Songsmith Commercial

Duker91
0 HN recommenders · discussed 2009–2020
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About this video

A promotional commercial for Microsoft Songsmith, software that generates backing music from a vocal recording. The ad became widely known for its awkwardness.

Why it appears in the archive

HN cites it as an infamous example of terrible advertising, though a few mention how big a splash it made in 2009.

AI-generated summary and labels from the source dataset; verify important details against the video. Source & credits.

From the Hacker News discussion

pedalpete · 2009-02 · reference

This is a much better promotional tool for songsmith than that 'internal' video microsoft put out a few weeks ago. [VIDEO] this is actually appearing to be a pretty amazing product.

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spoppy · 2019-11 · reference

Do you mean SongSmith? That wasn't 1990s, more like 2009, but made quite a splash at the time with their famous video commercial. [LINK] [VIDEO]

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scrame · 2010-09 · critical

Microsoft has a long history of terrible advertising. Here's ballmer in a tacky suit selling windows 1.0: [LINK] Windows 386 (second half, bear with it): [LINK] Songsmith: [VIDEO] And of course, the absolute worst: [LINK]

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k-mcgrady · 2013-05 · critical

The commercial for Songsmith was one of the worst things I'd ever seen: [VIDEO] I really wish your comment hadn't reminded me of it :)

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skuthus · 2020-06 · critical

Also, to follow up, the introduction campaign for Songsmith is one of the worst things I've ever seen [VIDEO]

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